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More buyout and product renaming news this month. Yes, it's getting hard to keep up, after that recent Homemaster sellout !
Following the completion of the CMA’s competition enquiry into Capita’s public software arm being bought up by US Real Estate software behemoth MRI, news leaks out about where next for the original survivor.
Starting as IBS OpenHousing back in dinosaur days B.C. (Before Capita OBVs), it was originally known as OpenHousing. I remember the extremely persuasive golden touch of Davinder Sanghera, the velvet tongue of perma-tanned sales anchor Neil Green (like Brucie handling his dolly-dealers), virtually scooping up every procurement deal out there between 1999 & early 2000’s.
In 2008 IBS was acquired by Capita who already had the aging Academy HMS platform. From memory I think the initial play looked to migrate all the OpenHousing clients to Academy, although that soon appeared to be reversed as OH was regarded as the superior offering. I was involved in a few Academy-2-OpenHousing migrations in my time.
A dip in sales in the mid-2010’s and the Progress Database version becoming less popular than SQL Server prompted the start of a development of an underlying SQL database version. Before Covid lockdown, work was already in play on a browser presentation version, which had an improved feel than the functional but clunky Progress UI. Totalmobile forms and the Mendel scheduler (if DRS was not favoured..) was the mobile working offering.
Post C19 saw Capita coming back to competitive & framework procurements gaining traction and signing up older sites to migrate to the new product OneHousing, in the Cloud. Capita Software services being for sale for some time provided opportunities for many in the sector. I heard rumours that Plentific, Aareon, Totalmobile and others may be seeing OneHousing as a bargain proposition to enhance a wider portfolio or drag themselves into the socialhousing 2020’s.
MRI were always on my bingo card however, although adding a second ‘bigger housing system option’ into the mix, is sure to raise a few queries. Can two big solutions be merged into a single already crowded helpdesk? Will existing Orchard or OpenHousing sites see a push more towards a confederation of different products integrated together, or predominantly a single offering. The latter potentially feels easier for upgrades etc, particularly if that’s a SAAS offering. Also, will Totalmobile be replaced by a MRI in-house solution to concentrate IP. Indeed if its 100% of MRI’s IP, its all profit.
So what will this new MRI product be named? There's been mistakes before. Aareon was originally calling its QLX in a browser ‘NG’. This is a Hollywood expression, the opposite of OK. Still, that became Yuneo ‘Its about you’ and had its plug pulled a few years later, not even really seeing the time of day.
I’ve heard from my spies that it took many minutes of consideration and the new inviting name ‘MRI Housing One’ was born. I’ve always thought PR was a money for nothing game, just swap the words around.
Although what’s in a new name, does that mean the old Orchard solution is a number two? Well, we will just have to see how that one pans out (not pun intended!).
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Related Post: How best to understand the products you know & the vast options you maybe don't know about?
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The Damned – 1 of 2.
(c) Tony Smith, Acutance Consulting www.acutanceconsulting.co.uk 07854-655009
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