What Presence ?

If you do the Twitter thing, follow me at @HousingITguy or LinkedIn here https://uk.linkedin.com/in/tonysmiththathousingitguy

I am often banging on in socialhousing solution and transformation projects I am involved with, about incorporating thoughtful comms. Without it (whether you regard it as ‘fluffy’ or not), we cannot keep staff and management well informed, set expectations and efficiently communicate. If a project may take 12,18, 24 months or more to complete, that’s a long time for humans to stay focused on. So, everyone needs some help.

Hopefully, we have an organisation comms team or staff member(s), who can assist ICT or the project team. If we have some of these folk, we expect they are well skilled, often with qualifications and experience they can supply and also generally some PR skills too.  

It’s generally recognised that good comms starts with openness and a desire to engage. Communication is a two way street and when we forget that, organisations have generally failed. In addition internally, we expect the comms team to be involved with the outside world too. IE responding to residents, customers, the press and others, reacting to concerns, problems and other challenges.

In this blog on occasions we have explored resident issue, particularly around that perennial challenging area ‘repairs’, but also others such as ‘knowing our customers better’, case management and self-service. Often its lack of integrated joined up thinking. These days (those post Don-old)  we are all plugged into social media, such as Facebook, Twitter, TikTok, BlueSky, LinkedIn etc. Indeed, I have a lot of followers who are tenants, leaseholders and other residents and I hear a lot about their issues and concerns. These help me consider real life when assisting organisations with process review and new solutions. Getting their problems solved often rely on comms working properly with managers and staff to be flexible and proactive.

Strangely, some of our largest UK social housing providers seem to be getting even more remote from their customers and not using ICT solutions or integrated comms, to bridge the gap. The regulator ticks off and appears to place many of these on ‘the naughty step’, on a monthly basis.

Some larger providers seem to be purposely closing down social media channels, and reducing means of residents communicating issues/concerns. Examples are Sanctuary and GreenSquare Accord. The latter left Twitter back in April 2024, at a time a lot of criticism was being received there.

I cannot understand why organisations, particularly ones that are meant to have a clear social purpose, think just putting their fingers in their ears, will help some of the obvious issues go away. Typically residents get involved in setting up their own social media groups, podcasts etc and if issues are not being addressed, they will drive the comms, (as some are with GSA). Running away from the moral high ground and not addressing issues, does not reflect mostly my view and experience, of over a hundred RSL’s and other providers I have worked with historically. Every organisation that goes down this path, soils many hundred others who can be wrongly regarded as ‘just the same’.

Residents and the sector deserves better and I know I have seen on the whole are capable of delivering better.

_/_/_/_/_/_/_/_/ *** Join the discussion with Claire & Aiden *** _/_/_/_/_/_/_/_/

Do your SocialHousing solutions support your CRM & Case management? - Problems?

reach out just get in touch , for a chat over a brew and some Hobnobs ☕😋

       Related Post: How can good CRM save waste & better deliver for residents ?

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I would be pleased to connect with you on LinkedIn - http://uk.linkedin.com/in/tonysmiththathousingitguy Message me with any issues or queries, you would like to be explored in this blog. We generally receive a couple of suggestions each month.

Orange Juice - What Presence?.
(c) Tony Smith, Acutance Consulting www.acutanceconsulting.co.uk 07854-655009


Access a quick list of our Social Housing ICT blog posts here

Could we help you or your organisation? Our contact details are here , get in touch we will be pleased to chat about your problems and help with your organisation issues.

File Under: #HomesForBritain,#HousingDAY,#InternetOfTenants,#Shout,#UKHousing, 07854655009, 1st Touch,1stTouch,360,365Agile,3squared,4Js, ACL,ALMO,AMS,AX,Aareon,Abritas,Academy,Accuserv,Accuserve,Active Housing,ActiveH,ActiveHousing,Acutence,Advanced,Affinity,Agile,Agile365,AirWatch,Alfresco,Alignment,Allpay,Amazon Web Services,Anite,Apex,App,ArchHouse,Archouse,Asprey e-state pro,Asset Management,Associates,Aurora,Average IT Costs,AWI SX Integration Toolkit,AWS, BI,BO,BPR,BancTec,BigChange,Blockwise,BluTek,Bluebox,Blueprint,Browser Applications,Business Objects,Business Planning,Business Process Review,Business social networking, CACI,Capita One Housing,CBL,CCS IT Keystone CCSIT,CEDRM,CHICS,CHR,CIH,CMS,COA,CORE,CPL,CRM,CRM2013,CRS,CTI,CTX,Cadcorp,Capita,CapitaOne,Capita One,Capital Management,Cashflow,Castle,Castleton,Castleton Technology,Cedar Open Accounts,Cerrus,Change,Charges,Chartered Institute Of Housing,Cheaper Housing IT,Chics, Citrix,Civica,Civica CTX,Civica Cx,Civica 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Systems,Hitex,HomeMaster,Hometeam,HouSys,House,Housemark,Housemark survey,Housing,Housing Contact,Housing Group,Housing Insight,Housing Management,Housing Management Consultant,Housing Partners,Housing Portfolio Management System,Hub Asset Management,Homeswapper,Housing jigsaw, Housing Support Pro,HousingIT,HousingSupportPro,HyperOptic, IMS,IT,IT Budget,IT Training,ITIL,Impact Response,In,In4,In4Systems Promaster,InfoBoss,InHouse,InMotion,InMotion2015,InMotion2016,InfoBoss,Infoflow,Information,Information Technology,Information@Work components,Informix,Innovation, Informetis,Inphase,Inside Housing,Insight,Internet Portal,Internetalia,Invu,Ireland,Irish,itLab, Keyfax,Keylogic,Keypera,Keystone,Kirona,Kypera,Keynamics, Landlord,Ledgers,Linkedin,Liquid,Locality,Localz, M3,MAVIS,MD,MDM,MI,MIS,MIS-AMS,MISCS,MRI,MS Dynamics,MRI,MS Dynamics CRM2011,Microsoft365,microsoft 365,MWL,Management,Management Server,Manifest,Measuring,Mebus,More IQ,MoreIQ,Microsoft Dynamics 365,Microsoft dynamics GP 2013,Miracle,MobileIron,Mobysoft,Monopoly board images and pictures,Montal,Mr Void,MriEngage,MrVoid,MoreIQ NDL,NINTEX,NINTEX workflow,NPS,NPS ASSIST,NPS Housing,NPS Job Manager Mobile,NROSH,Natural,Neighbourhoods and Communities,Nintexworkflow,Northgate,Northgate Codeman,Northgate Public Services,Notice, OA,OGC Buying Solutions,OJEU Limits,ORS,Ohms,OmFax,Omniledger,One,OneAdvanced,OneServe,Open source,OpenContractor,OpenHousing,Opti-time,Options,Optitime,Oracle,Orchard,Outsource and outsourcing,OutSystems, PIMMS,PIMSS Data,PM,PRINCE2,Paloma,Pamwin,PanConnect,People Value,Peoplevalue,PfH,Pick,PlanForm,Planned maintenance,Plenfific,Plus,Portfolio Management System,PowerObjects,Pro,Pro-Points,Prodo,Progress,Promaster,Propoints,Proval,Providers,Pyramid, QL,QLX, QLF, QL Yuneo,QuantSpark,Qube,QLX,Qlikview,QueryView,Queryview reporting,Quiss, RM865,ROCC,RPs,RSL,Rave,ReAct,Reality,RedkiteCRM,Red Olive,Registered,Registered Social,Rent 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. . . . . . . . . . . . ES | FR | DE | IT | UK |

Real Life

If you do the Twitter thing, follow me at @HousingITguy or LinkedIn here https://uk.linkedin.com/in/tonysmiththathousingitguy

What are we all like with our social media?

Whatever you do, Facebook, Insta, Twitter etc, we are always looking to post our best life, even if we don’t realise we are. I post enough real ale images, although I may take six shots and just post the best, with a decent head (if appropriate OBVs). Its kind of human nature, but does clearly show a false view of our lives. On the downside, we can present a golden shiny view and be suffering and dark inside.

Part of the illusion is that we can groom and engineer those shots to be the best ever (or the best we can manage). What if you couldn’t do that and the social media app decided when you could take that photo you are allowed to post? Some folk I know, may consider that to be violating their human rights!

This is exactly what a new socialmedia app looks to do. BeReal (“Your friends for real”), gives everyone the same two minute window, to post daily. Is this going too far?

I don’t know if any of my contacts are on BeReal, although I am sure a dose of reality would do us all some good sometimes. Particularly when I see tweets from socialhousing tenants and particularly those via Kwajo @KwajoHousing, there’s a different kind of reality there, than is often portrayed in council and socialhousing publicity. More attention to resident issues would reduce the incidence of repair problems and make a massive difference to life chances and outcomes.

My own upbringing in social housing on a Manchester 1960s overspill estate on the edge of the Peak District served me well, although I feel we had better safety nets back then. Rent collectors would look in on tenants every fortnight and be the eyes and ears of the council landlord, potentially picking up issues, repair problems etc in real time. They knew who was ill, who had just lost their job, who had just snagged a new one etc. These people were the ultimate predictive data profilers, something we lost when Housing Benefit was paid direct and for those folk collectors were no longer required.

Indeed, I have been told that some tenants asked that the rent collector still called, so as not to reveal to neighbours, that they were on full HB. So some folk were trying to show their ‘best life’ in their own way, back then. Its likely that the fortnightly rent round with the ‘Gilbert Strips’ picked up many issues quicker, with potential problems solved faster, that today in a more remote fashion we work, relying on our CRM.

We can certainly improve what we do and most organisations I work with are looking to transform so staff work more efficiently and serve residents better. I certainly believe that and in terms of how organisations procure services, if cost is a predominant factor, you can bet that often the reverse is in fact true. All the case management and CRM solution options are mature and out there. Lack of tech is no excuse, whatever size organisation (50 - 50k+ properties) you are.

Some social housing organisations (and councils with retained housing), do seem to struggle with seeing and understanding their residents in real life. To provide better services, we should never take our eye off real life. Complaints always need to be taken seriously and regarded as a means of digesting feedback, to improve services. Fail to do that and we fail to be real. Costly and frustrating internal and external waste is created in our processes, which often managers can’t or won’t tackle.

Social Housing shoots itself in the foot at times, at first resisting the regulator, then agreeing with it. Be real all the time, not just when the regulator is watching, or inspecting us.  

Oh & if you try out BeReal, do share with me how you get on 😉

If we at Acutance Consulting can help your organisation with keeping it real

 or any other HMS transformation, please just get in touch, for a chat over a brew. 

I will bring plenty of Chocolate Gingers ☕😋

       Related Post: What photo skills does your organisation need? 

Catch the blog monthly archive at https://soundcloud.com/housingitguy/

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I would be pleased to connect with you on LinkedIn - http://uk.linkedin.com/in/tonysmiththathousingitguy Message me with any issues or queries, you would like to be explored in this blog. We generally receive a couple of suggestions each month.

Magazine – Real Life/Definitive Gaze.
(c) Tony Smith, Acutance Consulting www.acutanceconsulting.co.uk 07854-655009


Access a quick list of our Social Housing ICT blog posts here

Could we help you or your organisation? Our contact details are here , get in touch we will be pleased to chat about your problems and help with your organisation issues.

File Under: #HomesForBritain,#HousingDAY,#InternetOfTenants,#Shout,#UKHousing, 07854655009, 1st Touch,1stTouch,360,365Agile,3squared,4Js, ACL,ALMO,AMS,AX,Aareon,Abritas,Academy,Accuserv,Accuserve,Active Housing,ActiveH,ActiveHousing,Acutence,Advanced,Affinity,Agile,Agile365,AirWatch,Alfresco,Alignment,Allpay,Amazon Web Services,Anite,Apex,App,ArchHouse,Archouse,Asprey e-state pro,Asset Management,Associates,Aurora,Average IT Costs,AWI SX Integration Toolkit,AWS, BI,BO,BPR,BancTec,BigChange,Blockwise,BluTek,Bluebox,Blueprint,Browser Applications,Business Objects,Business Planning,Business Process Review,Business social networking, CACI,Capita One Housing,CBL,CCS IT Keystone CCSIT,CEDRM,CHICS,CHR,CIH,CMS,COA,CORE,CPL,CRM,CRM2013,CRS,CTI,CTX,Cadcorp,Capita,CapitaOne,Capita One,Capital Management,Cashflow,Castle,Castleton,Castleton Technology,Cedar Open Accounts,Cerrus,Change,Charges,Chartered Institute Of Housing,Cheaper Housing IT,Chics, Citrix,Civica,Civica CTX,Civica Cx,Civica Genero,Civica Saffron,Clearview,Clik,Cloud Dialogs,CloudDialogs,Coactiva,Codeman,Comino,Commontime,Community Reward Services,Company,Competitive Dialogue process,Component Accounting,Consilium,Consolidation, Consultancy,Consultant,Consultants,Contact Manager,Context,Contractor Systems,CorVu,Cost Reductions,Covalent,Crystal Reports,Customer Relationship Management,Cx, DRS,Deeplake,Designer Software,Development Systems,Director,Document,Documotive,Docuware,Dynamic AI,DynamicAI,Dynamics 365,D365,Dynamics365, ECMK,EDM,EDRMS,ERP,ESRI,Elmhurst,Enghouse Interactive,England,English,EnterpriseBI,Estatecraft,Etive,Exhibition,Exponential-e, Facebook,Factorwise,Field Service management,Finance,Financial Systems,Financials,Footprint,Forms,Freezes,Fusion, Gas Tag,G-Cloud,GCloud,GDPR,GGP,GIS,GasTag,Genero,GeoSolveIT,Getting best from,GoTonySmith,Grasp,Grip,Group Apex, HFI (Housing Financials interface),HG,HRA,Hardware,Hitachi Systems,Hitex,HomeMaster,Hometeam,HouSys,House,Housemark,Housemark survey,Housing,Housing Contact,Housing Group,Housing Insight,Housing Management,Housing Management Consultant,Housing Partners,Housing Portfolio Management System,Hub Asset Management,Homeswapper,Housing jigsaw, Housing Support Pro,HousingIT,HousingSupportPro,HyperOptic, IMS,IT,IT Budget,IT Training,ITIL,Impact Response,In,In4,In4Systems Promaster,InfoBoss,InHouse,InMotion,InMotion2015,InMotion2016,InfoBoss,Infoflow,Information,Information Technology,Information@Work components,Informix,Innovation, Informetis,Inphase,Inside Housing,Insight,Internet Portal,Internetalia,Invu,Ireland,Irish,itLab, Keyfax,Keylogic,Keypera,Keystone,Kirona,Kypera,Keynamics, Landlord,Ledgers,Linkedin,Liquid,Locality,Localz, M3,MAVIS,MD,MDM,MI,MIS,MIS-AMS,MISCS,MRI,MS Dynamics,MRI,MS Dynamics CRM2011,Microsoft365,microsoft 365,MWL,Management,Management Server,Manifest,Measuring,Mebus,More IQ,MoreIQ,Microsoft Dynamics 365,Microsoft dynamics GP 2013,Miracle,MobileIron,Mobysoft,Monopoly board images and pictures,Montal,Mr Void,MriEngage,MrVoid,MoreIQ NDL,NINTEX,NINTEX workflow,NPS,NPS ASSIST,NPS Housing,NPS Job Manager Mobile,NROSH,Natural,Neighbourhoods and Communities,Nintexworkflow,Northgate,Northgate Codeman,Northgate Public Services,Notice, OA,OGC Buying Solutions,OJEU Limits,ORS,Ohms,OmFax,Omniledger,One,OneAdvanced,OneServe,Open source,OpenContractor,OpenHousing,Opti-time,Options,Optitime,Oracle,Orchard,Outsource and outsourcing,OutSystems, PIMMS,PIMSS Data,PM,PRINCE2,Paloma,Pamwin,PanConnect,People Value,Peoplevalue,PfH,Pick,PlanForm,Planned maintenance,Plenfific,Plus,Portfolio Management System,PowerObjects,Pro,Pro-Points,Prodo,Progress,Promaster,Propoints,Proval,Providers,Pyramid, QL,QuantSpark,Qube,QLX,Qlikview,QueryView,Queryview reporting,Quiss, RM865,ROCC,RPs,RSL,Rave,ReAct,Reality,RedkiteCRM,Red Olive,Registered,Registered Social,Rent Increase,RentSense,RentSenseLite,Repairfinder,Reporting,Reports,RobotAutomation,Rocket, Salesforce,Salesforce.Org,SAP,SASSHA,SDM,SHBVN,SM,SOTI,SP,SQL,SQL Open Housing,SQL Reporting,SQL Server,Saffron,Safron,Saturn,Scenario,Scotland,Scots,Scottish,Scout,Sequoa,Serengeti,Serros,Server,Service,Services,Servitor,Sharepoint,Sim,SimPro, Simdel,Simdell,Slash and Burn,Social Housing ICT,Social Housing Software Applications,Social Media,Software,Software solutions,Spotlight Service,Spotlightservice,Star rating,Stores and Stock,Strategic,SunAccounts,Sunguard,Surveys,Streetwise, Swordfish,Sx3,Symatrix Human,System alignment,Systems,Systemwise, T-Files,TEAMS,TED,TFiles,TP Tracker,TSG,Tagish Casework,Tagra,Task,TAIM,Technologies (India) PVT Limited,Telecetera,Template,Terminal Services,That,Three Star,Tilt,TiltAffinity,Today,Tony Smith,Tony Smith That Housing IT Guy,TonySmith that housing IT,TonySmithHou,TonySmithHousing, ,TonySmithHousingITguy,Total,Total Mobile,Totalmobile,Trace,Tribal,Twitter, U2,UC,UK,UK Housing,Ukhousing,UniClass Enterprise,Unidata,United Kingdom,Universal,Universalcredit,Universe,Unrest, Valueworks,Van Stock,Vantage,Vantage Sentinel,Version,Virtualisation,Visualmetrics,Voice,Voice and data,Voluntas, Wales,Welsh,Wheatley,Windows Server,Workflow and,Work Hub,Works Connect, XML,Xen App,XenApp,Xmbrace, ...
. . . . . . . . . . . .

 

 

Blue lines

If you do the Twitter thing, follow me at @HousingITguy
or LinkedIn here https://uk.linkedin.com/in/tonysmiththathousingitguy

It was interesting to read this week that I have been identified as the biggest blue blob in #ukhousing. I was not surprised, as Greg Campbell, of Campbell Tickell, had outed me at last June's CIH, as a big pink social media blob (on his big line chart anyway!). A move to blue therefore was pretty much welcomed!

Many will know, that I have been active on LinkedIn & Twitter for about as many years as I have worked doing independent consultancy and that provides some additional freedoms perhaps I would not have being a mere employee. On starting out, I wondered what I might gain or learn from Twitter, when I just started out for the first month, with just 11 followers. It took me a while to work out what use socialmedia was and if it was in fact any use to me at all.

I am pleased to say I have connected with a vast number of people (& a few bots too!), covering inside the sector, CEOs, staff, residents & activists, architects and surprisingly the smallest number, ICT & techie folk, considering the type of content I blog about on here.

Never a day goes by, without me learning something, finding something witty or contemplative to appreciate, on social media. I have to say too, when I have met folk in real life, they have always been generous, interesting as their online avatars, maybe a few years older perhaps, in some cases!

It always amazes me too, how many new projects I start, that at the inception meetings, at least one person comes over to me, to say they enjoy following me on Twitter. Also that (apart from my reading glasses), I look pretty similar to my avatar.

Meeting Twitter & social media peeps in real life can be pretty cool

Companies often miss the point of Twitter in particular, in trying to be very corporate, rather than personal. On the occasions when my clients have brought me in to help enhance their Twitter profiles, this is something I have tried to get over to them.

If I see anything that I think is interesting, from an opinion or a news viewpoint, I am open to share. That might well align with my views, the sector or its customers, or not. Getting opinions & news out there however, is part of driving change in the sector, hearts, minds and action on the ground.

One other trick is to seek out some people constantly posting interesting content. Start with me (Natch!), but there are plenty of others that will make interesting reading.  A swift 'like' or 'retweet' is good, but adding your own opinion, so much better. Even if on occasion you may disagree or have an opposite experience to share. It all adds to the vibrancy of social media. Remember too that you can always switch off & walk away before your blood starts to boil!

My big blue #UKhousing blob - cute eh?

Also, one aspect of being more personal than corporate on Twitter in particular, I have shared feelings with so many others, on favourite pubs, bike rides, photography, food, wine & drink, music, interesting books & places, openings & insights to which I would never have had or experienced. So thank you to every single one of my 17k or so followers, let's keep sharing and doing our best to make UKHousing a better, happier place.

Read the full excellent article, about listening to your stakeholders, on social media, from Ben Lowndes of the Social Communications blog right here.

Related Post: Should we be thinking 'Channel Shift' or 'Omnichannel' ? 

Catch the blog monthly archive at https://soundcloud.com/housingitguy/

_/_/_/_/_/_/_/_/

I would be pleased to connect with you on LinkedIn - http://uk.linkedin.com/in/tonysmiththathousingitguy Message me with any issues or queries, you would like to be explored in this blog. We generally receive a couple of suggestions each month.

Massive Attack - Blue Lines.
(c) Tony Smith, Acutance Consulting www.acutanceconsulting.co.uk 07854-655009


Access a quick list of our Social Housing ICT blog posts here

Could we help you or your organisation? Our contact details are here , get in touch we will be pleased to chat about your problems and help with your organisation issues.
File Under: 360,1stTouch,4Js. , 07854655009 ,365Agile," """" ",,#UKHousing,#HousingDAY, #HomesForBritain,#InternetOfTenants, #Shout,1st Touch,3squared,Accuserv,Acutence,Aareon,Academy,ActiveH,AirWatch,Alignment,ALMO,Anite,Apex,ArchHouse,Archouse,asbestos, Asprey e-state pro,ActiveHousing,Asset Management,Aurora,Average IT Costs,App,Associates,ACL,Abritas,AMS,AX,aspireview,Agile365, BO,BPR,Browser Applications,Business Objects,Business Planning, Business Process Review,Business social networking, Blockwise, Block wise,BI,BancTec,BluTek,Bluebox, Castle,CBL,Cedar Open Accounts,Cx,Change,Cheaper Housing IT,Chics, CHR,Citrix,Civica,Clearview,CMS , CCS IT Keystone CCSIT,Civica Genero,Contractor Systems,CORE,CorVu,Cost Reductions,Covalent,CRM,Crystal Reports,CTI,CTX,Customer Relationship Management,Cashflow, COA,Coactiva,Codeman,Comino,Competitive Dialogue process,complex IT procurements,Component Accounting, Community Reward Services, Consilium, Consolidation, Consultancy,Consultant,Contact Manager,Context,CIH,Chartered Institute Of Housing,Cadcorp,Cerrus Saturn,convergeOne,CACI,CPL, CRS Director, Deeplake,Development Systems,Accuserve,Document Management,Documotive,datasystems , Microsoft dynamics GP 2013, DynamicAI, Dynamic AI, ECMK,EDRMS,England, English,EnterpriseBI,ERP Systems,ERP,Elmhurst,Estatecraft,EDM,ESRI,Exponential-e, Finance, Financial Systems, Financials, Factorwise,Facebook ,Footprint,Fusion, Getting best from,gotonysmith, Grasp,Grip,GeoSolveIT,GIS,GGP,Genero,GCloud,G-Cloud,HouSys,Housing software,HFI (Housing Financials interface),HG,Housemark survey,Housing Blueprint,Housemark,Housing Portfolio Management System, HRA,housingtITguy,Housing Support Pro,HousingSupportPro,Housing Options,Hometeam, Housing Group,hotpixuk, HousingIT,hotpix,Hardware,Hitex,Housing Contact Company,housing predictive analytics, Impact Response,iPayPro,implementations,iRobot,In House,InHouse,In4,InMotion, InMotion2016, InMotion2015, InMotion2016 , Exhibition, conference,Housing 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