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IBM are looking to increase their profile in Social Housing, have you noticed who they have recently swallowed up?
To ramp up in UK public sector, IBM have today acquired Maidstone based, Crown Commercial Service, UKHousing specialist Microsoft Dynamics CRM supplier and integrator Optevia.
The official news release from IBM HQ at Armonk, New York, states:
" Since its founding in 2001, Optevia has rapidly established itself as a trusted partner for Public Sector and Social Enterprise clients. The acquisition will allow IBM to scale Optevia’s solutions across other areas worldwide, where Optevia’s software, assets and highly skilled, industry-focused workforce, coupled with their expertise will significantly increase IBM’s current capabilities."
" Optevia will join IBM Global Business Services and help meet the increasing client demand for CRM SaaS solutions within the public sector. "
As many in social housing will know, Optevia have been about since 2001 and been moving fast in the sector, wrapping very configurable CRM solutions around various mixtures of (often legacy) HMS solutions. Microsoft Dynamics CRM can offer an excellent solution and Optevia have really positioned it for the sector. It's 'Optevia Social Housing Essentials (OSHE)' offering the 'Jet-pack' that really turbo-charges the out of the box Dynamics offering. I have seen that offering demoed in its vanilla form, so many times, it's no wonder users, more often than not, stick with more traditional offerings
So, I can see what IBM maybe saw in Optevia. Other CRM integrator/resellers may need to up their game now, if IBM investment is forthcoming. Some of the usual suspects might need to work harder too.
Spookily enough, I am due to meet up with Optevia on Monday, in Brum. I will be picking Steve Lyon's brain, bribed with some pastries, to try to find out how the future of SocialHousing CRM might pan out, with Big Blue.
Full press release here
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Related Post: Do you think that social housing ICT can beat the best? Read this...
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(c) Tony Smith, Acutance Consulting www.acutanceconsulting.co.uk 07854-655009
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